Promotional Marketing MS
Participants create a marketing portfolio observing the annual theme and required elements. Semifinalists design a solution to an on-site challenge.
Design Challenge: TSA chapter advisors are attending a fictitious special interest session at the National TSA Conference. They have come to learn about a new piece of STEM equipment for chapter members to use in their classroom that your fictitious company is selling.
Your promotional toolkit needs to include the following three items.
Printable: Design an 8 1/2" x 11" postcard promoting your fictitious company and the new piece of STEM equipment. The postcard may be front and back.
Wearable: A t-shirt that promotes your company, which can be used as a promotional item to distribute to the TSA chapter advisors (potential clients).
Digital Signage: Short video (2-2 1/2 minutes) to be shown at the special interest session to showcase your fictitious company and the new piece of equipment.
Entries are limited to two (2) per chapter.
State Competition Information
All components of the chapter's entry must be finished, submitted, and accessible via the internet by March 15, 2022.
Students will need their participant ID number and password from their advisor. Only the team captain will be able to upload the file.
Written permission for all copyrighted material must be included by completing the Student Copyright Checklist
A consent and release form is required for all recognizable individuals pictured in the video/photos.
Ad copy writer
Internal communications manager
Public affairs specialist
The individuals listed below are familiar with this event and available to give guidance. Please email them if you have questions regarding this event.